AEO/GEO platform

AEO/GEO built for sales: from AI answers to product fixes

Hasmord is the AEO-native sales platform. Knowing what ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews tell your buyers is the start. Hasmord’s Agent turns research into product changes: grounded in evidence for that exact product, approved by your team, and checked again with the same buyer question.

One question, start to finish

From one buyer question to a checked change

Seeing where you stand is the start. Here is one buyer question followed all the way through, and what your team gets at each step.

  1. Question Monitors

    Seven days of the Google AI Overview for “Quietest robot vacuum for a small apartment?” Noise level was weighed every day. Your product page was cited on 2 of 7 days.

    You getA day-by-day record of the answer, its sources and the facts it weighed.

  2. Competitor Research

    Buyers choose Competitor A for quietness they can prove: a published decibel test that reviewers repeat.

    You getWhy buyers choose them, the evidence behind it, and moves your team can take.

  3. Consistency report

    Your product page says 55 dB. Your marketplace listing says 58 dB.

    You getEvery conflicting fact, with what each page says, checked again once fixed.

  4. Improvements, prepared by your Agent

    A draft adds your test result with its source and corrects the listing. Your team edits and approves it.

    You getA change ready to apply, then the same question asked again.

Illustrative example: the product, the competitor and the numbers are made up.

How every change is made

GroundedEvery claim checked against a source for that exact product
ReviewedA draft until your team approves it
ReversibleAny applied change can be rolled back
Re-checkedThe same buyer question asked again after each change

How the seven fit together

Ask, see the sources, fix, and ask again

Each capability hands its result to the next. Every change your team approves is checked with the same buyer questions.

Research and changes

Four kinds of work that end in a change

Each delivers something your team can act on, and the changes they lead to are prepared by your Agent from your own evidence.

Increase your AI visibility

Question Monitors: see what shapes your Google AI Overview visibility

You getA seven-day record of one buyer question’s AI Overview: what it said, what it relied on, and the one change to make next.

Pick a buyer question that matters. Hasmord reads its Google AI Overview every day for a week in the market you choose, then shows what the answer relied on and the one content change to make next.

  • Each day: recommended, mentioned or not named
  • The sources that stayed, appeared or dropped
  • The product information the answer kept weighing
  • Days without an AI Overview are shown, never hidden

One research credit per seven-day series; one series at a time on Starter and Growth, five on Pro.

“Quietest robot vacuum for a small apartment?”
MTWTFSS AI Overview

Recommended Mentioned Not named

Sources every day3 of 9
Weighed mostNoise level · Room size
End of weekAdd noise data to the product page

Complete your product information

Competitor Research: discover why buyers choose your competitors

You getA report on why buyers choose a competitor, the evidence behind it, and moves ready for your team to approve.

Hasmord studies your competitors in depth, across the web and their social media, to uncover what wins them buyers and where they leave an opening. You get the moves that win those buyers back, ready for your team to review.

  • What buyers value in each competitor, and the proof behind it
  • The openings they leave that you can take
  • Moves ready for your team to edit and approve

One research credit per run.

What we found about Competitor A
Why buyers choose themDurability they can prove
Where they win7 buying moments
Your opening: 3 questions they leave unanswered
3 moves ready for review

Complete your product information

Consistency report: catch the facts that contradict you

You getEvery fact that contradicts itself across your pages and listings, with each page’s wording, checked again once fixed.

When your own pages and listings disagree, AI may repeat the wrong one, or trust neither. Hasmord finds the facts that contradict each other wherever you sell, and confirms each fix once it is live.

  • Every conflicting fact, with what each page says
  • Re-check whenever you want
  • Flag a difference you spotted yourself

Included on every plan.

Your product page280 g
≠
Marketplace listing295 g
Spec sheet (PDF)280 g
Confirm 280 g→Correct the listing→Verified fixed

Complete your product information

Improvements: your Agent prepares the change, your team approves it

You getChanges your Agent prepares from what the research found, grounded in your evidence, approved by your team, then checked again.

Start from an answer you don’t like or from what the research found. Your Agent pinpoints what is holding the product back and prepares the change: what to add, confirm or correct, with the source behind each fact. Your team edits and approves it, and Hasmord asks the same question again.

  • Real before-and-after drafts, never published without approval
  • Approved changes can be rolled back
  • Mark a suggestion “Not an issue” when it is wrong

One research credit per improvement check.

“Will a 15-inch laptop fit in this backpack?”
Needs to be clearLaptop sleeve size
You haveBag: 45 × 30 cm
Missing: the sleeve’s inner size
Add information→Draft→Approved→Checked again

See where you stand

What AI tells your buyers, and what it sends you

The starting point: the answers, the sources behind them and the visits that follow.

Increase your AI visibility

AI answers: hear what AI tells your buyers about you

When buyers ask ChatGPT, Claude, Gemini or Perplexity what to buy, Hasmord shows you exactly what they hear: who gets recommended, who gets left out, and what the answer says about your product.

  • Every answer kept, so you can see what changed
  • Recommended, mentioned or left out, clear at a glance
  • Go straight from an answer to the fix

Assistant asks: 3 a month on Free, up to 100 on Pro.

“Best waterproof trail shoe with a wide fit, under $150?”
ChatGPTRecommends Product A for wide feetRecommended
ClaudeNames Product A, prefers Product BMentioned
GeminiLists three other brandsNot named
PerplexityRecommends Product A, cites a retailerRecommended

API answers · asked Oct 15 · full text kept for each

Increase your AI visibility

Citations: find out who AI trusts

Behind every AI answer is a short list of sources the assistant trusts. See whose pages make that list for your buyers’ questions, and when yours doesn’t.

  • The sources behind each answer, side by side
  • Spot the pages that speak for your product without you
  • Check again after every change

Citation checks: 3 a month on Free, up to 800 on Pro.

Sources cited for “Is the HJ-3 jacket good for heavy rain?”
Retailerretailer.example/hj-33 of 4
Review sitereviews.example/rain-jackets2 of 4
Competitorcompetitor.example/storm-pro1 of 4
Your pageyourbrand.example/hj-3Not cited

Mentions, citations and recommendations are counted separately

Increase your AI visibility

Web traffic: see the buyers AI sends you

Find out which AI assistants send buyers to your site, and to which products, next to your Search Console data, including AI Overviews impressions.

  • Visits from AI assistants, by product
  • Impressions and visits kept apart
  • Daily Google Analytics sync on Growth and Pro

Read alongside your AI answers, so a change can be followed from answer to visit.

Visits from AI assistants · last 28 days

ChatGPT142
Perplexity61
Gemini23
Claude9
AI Overviews impressions (Search Console)1,240

Impressions are not visits, so they are shown apart

Go deeper

For teams that test, track and automate

Three tools for teams that want to test a change before it ships, watch AI visibility every day and work from their own AI agent.

Agent connections (MCP)

Work from your own AI agent

Connect Claude, Claude Code or Gemini CLI to Hasmord. Your agent reads your saved AI answers and improvements and prepares drafts for your review; you approve and publish in Hasmord.

  • Growth, Pro and Scale / Agency
  • Uses your plan’s existing allowances
Recommendation simulations

Test a change before you ship it

Ask a model to rank products for up to 15 buyer questions against a set of candidates, then compare the same questions before and after a change. It is Hasmord’s controlled test, not a live search or any assistant’s ranking.

  • 2 a month on Free and Starter, 30 on Growth, 200 on Pro
Daily visibility tracking

Watch your AI visibility every day

A lighter, repeatable check runs behind your visibility trend, so tracking it daily doesn’t use your citation checks.

  • 30 a month on Free and Starter, 300 on Growth, 1,000 on Pro

Compare plan limits

Connected to sales

From a better answer to a won deal

The buyers your answers bring in go into Hasmord’s CRM with the questions they asked. Streamline your sales process and raise your sales win rate.

What each plan includes

Competitor Research, Question Monitors and improvement checks share one pool of research credits each month: Free includes 1, Starter 5, Growth 10 and Pro 40. Growth and Pro can add 5 more a month for $49. Citation checks, assistant asks and the other limits are on the pricing page.

Frequently asked questions

What is an AEO platform?

An AEO (answer engine optimization) platform, also called a GEO (generative engine optimization) platform, helps a brand see how AI assistants answer buyers’ questions about its products and improve the product information those answers depend on. Hasmord’s AEO/GEO covers both sides, what the assistants say and cite and the fixes your team approves, and connects them to finding customers and the CRM.

Which AI assistants does Hasmord check?

ChatGPT, Claude, Gemini and Perplexity, through the OpenAI, Anthropic, Google and Perplexity APIs. API answers can differ from what people see in the assistants’ own apps. Question Monitors read Google AI Overviews in the market you choose.

What are research credits?

One monthly pool for Competitor Research, Question Monitors and improvement checks. One credit is one research run, one seven-day question monitor or one improvement check. Free includes 1 a month, Starter 5, Growth 10 and Pro 40.

Does Hasmord change my website automatically?

No. Every change is a draft your team reviews and approves, and approved changes can be rolled back. You can publish from Hasmord or copy the approved content into your store and listings.

How is this different from an AI visibility tracker?

A tracker reports mentions and scores. Hasmord also shows which product facts are missing, conflicting or unconfirmed behind those answers, prepares the fixes your team approves, and asks the same questions again.

Can I connect my own AI agent to Hasmord?

Yes, on Growth, Pro and Scale / Agency. External Agent connections let your own Agent read your saved AI answers and improvements and prepare a linked draft for your review. Nothing is approved, applied or published by the Agent — you review and publish in Hasmord. Each connection uses your plan’s existing allowances and has its own monthly research limit. Checked so far: Claude (as a custom connector on claude.ai, on the web and in the desktop app), Claude Code (over a remote connection and through Hasmord’s local bridge) and Gemini CLI. Other clients are not yet verified. See plans.

Related: Hasmord’s AEO-native CRM · AI visibility tools · AEO tracking · how to choose an AEO platform · pricing.