Answer Engine Optimization

Win the AI search shelf.

Buyers now ask ChatGPT, Perplexity, Gemini and Claude what to buy. Hasmord is the AEO platform that makes AI answer engines understand, trust, and recommend your products — and shows you the proof.

Free trial, no card 4 AI models probed 38 product categories

Optimizing how AI recommends products across

Shopify storesAmazon sellersDTC brandsSaaS productsMarketplaces

The shift

Search became answers. Your product page wasn't built for it.

Traditional SEO optimizes for a list of blue links. Answer engines don't return links — they return one recommendation. If an LLM can't extract who your product is for, what it costs, how it compares, and why to trust it, you are invisible at the exact moment a buyer decides.

The platform

Everything you need to own the AI recommendation

One workspace to analyze, structure, track, and optimize how AI answer engines represent every product you sell.

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AEO Analyzer

Score any product or landing page across six machine-readability dimensions — structure, query coverage, explainability, comparison, trust signal, and freshness — with a prioritized fix list you can act on today.

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PIL — Product Information Layer

Turn messy pages into a clean, AI-readable Product Information Layer: use-case fit, pros and cons, comparisons, evidence, and FAQ that answer engines can quote directly.

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Citation Tracker

Probe real LLMs — ChatGPT, Perplexity, Gemini, and Claude — with realistic buyer questions and measure whether they actually cite your brand, model, or URL. Proof, not guesswork.

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AI Referrer Analytics

Connect Google Analytics and see the real sessions ChatGPT, Perplexity, Gemini and Copilot send to each product — the ground-truth performance of your AEO work, per landing page.

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Auto-Optimize Agent

The agent proposes Safe Mode content changes from your AEO gaps, you approve them, and Hasmord measures the reward against real AI referral traffic — a closed learning loop.

AIO Pages

Publish clean, AI-crawlable product pages that expose your structured PIL to answer engines and crawlers, without re-platforming your existing store.

Onboarding & getting started

Get your first AEO report in minutes

Setup takes about five minutes. No install, no re-platform. Paste a URL or import a CSV to get started, then re-run analysis after each change.

Import a product

Paste a product URL or bulk-import a CSV across 38 categories. Optional brand and model columns keep identity accurate even on marketplace pages.

Get your AEO score

Hasmord fetches the page, builds a PIL draft, and returns an AEO score with a prioritized, buyer-intent fix list.

Optimize & approve

Apply agent-drafted content, or edit the PIL yourself. Every change is Safe Mode and reversible.

Track real citations

Probe LLMs and watch real AI referral traffic to prove the lift, then repeat the loop.

Use cases & fit

Who Hasmord is best for

Hasmord fits any team whose revenue depends on being recommended by AI. Here is the honest fit — including when it is not ideal.

Best for

DTC and Shopify brands who want AI answer engines to recommend their catalog by name, model, and URL in the buyer's shopping workflow.

Best for

Amazon and marketplace sellers optimizing listing copy for the AEO signals AI models actually read, not just keyword density.

Best for

SaaS and app companies who need their landing pages cited when buyers ask an LLM for the best tool for a specific use case.

Best for

Agencies and AEO consultants who need a measurable workflow: analyze, optimize, and prove citation lift for many clients.

Not ideal for

Teams that only want classic keyword-rank tracking with no interest in how AI answer engines recommend products.

Not ideal for

Sites with no product or service pages to optimize — Hasmord works on pages an AI would recommend from.

Integrations & platforms

Works with the platforms and tools you already use

Hasmord supports the platforms merchants sell on and integrates with the analytics you already trust — no re-platform required.

Store platforms

Analyze product pages hosted on Shopify, WooCommerce, Amazon, custom storefronts, and any public URL. Bulk CSV import supports hundreds of products at once.

Google Analytics (GA4)

Connect GA4 to attribute real AI referral sessions from ChatGPT, Perplexity, Gemini and Copilot to each mapped product.

AI models

Native probes for OpenAI (GPT), Anthropic (Claude), Google (Gemini), and Perplexity — the search-native model whose behavior mirrors ChatGPT-with-search.

CSV import & export

Import a product catalog by CSV with brand, model, URL and category columns. Export AEO reports as PDF for stakeholders.

PDF reports

Download a shareable AEO report for any product or a whole batch, with scores and the prioritized fix list.

API & webhooks

Programmatic access to submit products, pull PIL data, and read AEO scores for teams that automate at scale.

Alternatives & comparison

How Hasmord compares to the alternatives

The most common alternatives are traditional SEO tools, generic content writers, and doing nothing. Here are the tradeoffs — including where each alternative wins.

CapabilityHasmordTraditional SEO toolsAI content writers
Optimizes for AI answer engines (AEO)YesKeyword rank onlyCopy only
Measures real LLM citationsYes — 4 modelsNoNo
Real AI referral traffic analyticsYes, via GA4NoNo
Structured, AI-readable PIL dataYesNoUnstructured
Closed-loop auto-optimization with rewardYesNoNo
Classic backlink & keyword researchNot the focusYesNo

The honest tradeoff: choose a traditional SEO tool if your only goal is classic keyword ranking and backlinks. Choose Hasmord when you need AI answer engines to actually recommend your product — and want measurable proof it is working. Pricing is positioned in the mid market: more capable than a generic writer, far more targeted than an enterprise SEO suite.

Proof & performance

Evidence, not adjectives

Every recommendation Hasmord makes is traceable to a page fact and measured against real outcomes.

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Measured citation rate

Citation Tracker probes are real API calls to four LLMs with realistic buyer questions. You see the exact answer text and whether it cited your brand, model, or URL — accuracy you can audit.

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Benchmark against alternatives

The Simulator predicts your recommendation rank inside a candidate pool, so you can benchmark a page against category alternatives before you publish.

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Customer stories & case studies

Merchants using Hasmord surface SEO landing pages that ChatGPT-with-search cites in real buyer sessions — verified in their own Google Analytics referral data.

Pricing

Simple, transparent pricing

Start free with a no-card trial. Paid plans scale with the number of products you optimize. Cancel anytime; refunds follow the policy in our terms.

Starter

 

$0/ free trial

For evaluating a few products.

  • Up to 5 products
  • AEO reports & PIL drafts
  • 1 AI model citation probe
  • PDF export
Start free

Pro

$149/ month$124/ mo, billed yearly

For scaling brands and small agencies.

  • Up to 400 products
  • Higher probe & simulation limits
  • All 4 AI model probes
  • API read access
  • Priority email support
Start free trial

Scale / Agency

 

Custom/ contact us

For agencies and large catalogs.

  • 1,500+ products
  • API & webhooks
  • Multi-tenant workspaces
  • Priority support & onboarding
Contact sales

Prices in USD. Annual plans are billed once a year and save two months versus monthly. Billing is handled securely by Stripe; we never store your full card number. See Terms for renewal and refund details.

Security, privacy & trust

Built to be trusted with your data

Clear data handling, real support, and honest policies — the trust cues both buyers and answer engines look for.

Privacy & data handling

We do not use your product data to train AI models and never sell it. Analytics data is retained only as long as needed to power your reports. GDPR-aligned. See our Privacy Policy.

Security

OAuth sign-in via Google, Microsoft, or Apple. Encrypted credential storage, tenant isolation, and least-privilege access across the platform.

Support path

Real human customer support. Email support@hasmord.com or visit the in-app help center — we respond fast.

Payment & refund

Payments are processed by Stripe. You can cancel anytime; refund handling follows the policy documented in our terms of service.

Account recovery

Cross-device access with secure account recovery through your identity provider — restore access without losing your workspace.

Legal & policy links

Full Privacy Policy, Terms of Service, and data processing statement are published and kept current.

FAQ

Frequently asked questions

Direct answers to what buyers and teams ask most.

What is Answer Engine Optimization (AEO)?

AEO is the practice of structuring your product content so AI answer engines — ChatGPT, Perplexity, Gemini and Claude — can understand, trust, and recommend it. Where SEO optimizes for a ranked list of links, AEO optimizes for being the single answer an AI gives a buyer.

How does Hasmord measure whether AI actually recommends my product?

Two ways. The Citation Tracker sends realistic buyer questions to four real LLMs and checks whether the answer cites your brand, model, or URL. Then AI Referrer Analytics connects your Google Analytics to show the real sessions ChatGPT, Perplexity and Gemini send to each product — ground-truth proof, not a score in a vacuum.

What does pricing look like and is there a free trial?

Yes. Start free with no credit card on the Starter trial. The Growth plan is $49 per month for up to 100 products with all four AI model probes, GA analytics, and the Auto-Optimize Agent. Scale pricing is custom for agencies and large catalogs. You can cancel anytime.

Which platforms and integrations does Hasmord support?

Hasmord analyzes product pages on Shopify, WooCommerce, Amazon, and any public URL, and supports bulk CSV import across 38 categories. It integrates with Google Analytics (GA4) for AI referral analytics and offers PDF export and API access.

How is my data handled and is it secure?

We do not use your data to train AI models or sell it. Sign-in uses OAuth via Google, Microsoft, or Apple; credentials are encrypted and tenants are isolated. Data retention is limited to what your reports need, and our full privacy policy and terms of service are published.

How is Hasmord different from a traditional SEO tool?

Traditional SEO tools optimize keyword rank and backlinks for a list of links. Hasmord optimizes for AI answer engines and measures real citations and referral traffic. Choose an SEO suite for classic ranking; choose Hasmord when you need AI to recommend your product by name.

How long does onboarding take?

About five minutes. Paste a product URL or import a CSV, get your AEO score and fix list, apply changes, and re-run. No install and no re-platform required.

Own how AI answers your products.

Analyze your first product free, see your AEO score in minutes, and start winning the AI search shelf today.

Start free — no card required